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Jacques Herzog

Prada Frames – Lecture by Jacques Herzog, Herzog & de Meuron

Prada

Prada presents Asia debut of PradaFrames – the multidisciplinary symposium conceived by Formafantasma – at M+ in Hong Kong, exploring the complex interaction between design, art and the environment.
The two-day programme, curated by M+, presented an opening lecture by Jacques Herzog, Founding Partner of Herzog & de Meuron.

In his lecture Jacques Herzog told how museums act as containers and circuits for the flow of ideas from the past and look to the future, activated by people.
In addition, the architect explained how the architecture of a museum plays a significant role in shaping and cultivating fundamental and imaginative ideas for a sustainable society.

Introduction: Keri Ryan
Speaker: Jacques Herzog
Interlocutors: Suhanya Raffel and Ikko Yokoyama
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The Emotional Power of Space

Visual artists Bêka & Lemoine invite architects Jacques Herzog, winner of the Pritzker Architecture Prize in 2001, and Tatiana Bilbao, AW Architect of the Year 2022, to share their own way of sensing space.

How and why do emotions arise in our relationship with space? What defines what we feel? How does space, in its materiality, affect our psychological state? And could we develop more awareness and subtle attention towards the sensorial and emotional impact that architecture is able to provoke? The talk will explore the intuitive, emotional and irrational forces at play in our relationship to space.

This talk has been organized by the Teatrino di Palazzo Grassi in Venice on the occasion of the release of the book “The Emotional Power of Space” by Ila Bêka & Louise Lemoine.
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